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2004年1月15日,这是中国互联网商业发展史上值得铭记的一天。这天清早,苏宁云商与汇添富基金携手推出的“零钱宝”正式上线,以合作货币基金近7%的七日年化收益率为招牌,以每天万个红包奖励为辅助,参与抽奖还可赢“宝马”的宣传口号高调面世;当日15时,天弘基金宣布余额宝规模突破2500亿元,客户数超过4900万户,一举超越盘踞基金排行榜首位七年的华夏基金,坐上了行业内的“头把交椅”;当晚,另一家网络巨头腾讯旗下的当红品牌“微信”与不甘屈居人后的华夏基金联手推出“微信财付通”悄然开始试运行。
January 15, 2004, This is a memorable day in the history of Internet business development in China. The early morning of this day, Suning Cloud and Huitianfu Fund jointly launched the “Qianbao” “formally launched. With the cooperation fund nearly 7% of the annual yield of 7 days as a sign, with 000 red envelopes per day as a supplement, At 15:00 on the same day, Tianhong Fund announced that the scale of surplus treasure exceeded 250 billion yuan and the number of customers surpassed 49 million. In one stroke, it surpassed the first place in the fund chart for seven years. Huaxia Fund, sit on the industry ”top spot “; That night, another network giant Tencent’s popular brand ”WeChat “ and unwilling place after the China Fund jointly launched ”WeChat TenPay" Quietly started trial operation.