媒体发展进入深度融合的新常态,崛起的新媒体不断压缩传统媒体的生存和话语空间。提升地市党报传播力、引导力、影响力、公信力,唯有适应新的生产条件和新的社会需求,围绕内容加强新闻生产供给侧改革。美国传媒巨头萨默·雷石东曾云:“传媒企业的基石必须而且绝对必须是内容,内容就是一切。”面对媒体深度融合发展大势,绍兴日报 The development of media has entered a new normal of deep integration. The rising new media constantly reduces the space for living and discourse of traditional media. Only by adapting to the new conditions of production and new social needs can we enhance the propaganda, guiding force, influence and credibility of the party newspaper in the prefectures and cities and strengthen the supply side reform of news production around the content. American media giant Somers Lei Shidong Zeng Yun: “The cornerstone of the media business must and must be the content, content is everything. ” Facing the depth of integration of media trends, Shaoxing Daily