20世纪90年代以来,随着我国国民经济的快速健康发展,越来越多的行业由“卖方市场”转型为“买方市场”,在这个过程中,往往伴随着频繁的价格战。而一旦爆发价格战,整个行业都会深受冲击。任何一个处于竞争性行业的企业,都应该好好考虑这样的问题:如果所处的行业发生了价格战,该怎么办? Since the 90s of the 20th century, with the rapid and healthy development of our national economy, more and more industries have been transformed from “seller's market” to “buyer's market.” In this process, frequent price wars are often accompanied. Once the price war broke out, the entire industry will be deeply affected. Any company in a competitive industry should think carefully about what to do if there is a price war in the industry it is in.