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随着奥运会、世博会在中国举行,我们和西方人的接触越来越多,跨文化的交流也越来越频繁。在各个国家展现各种高水平的体育技能及高科技发展的同时,我们面对的是来自不同的文化和国家他们的思维方式和习俗与我们相比有很多不同之处,在交往过程中就不可避免地会出现文化冲突的现象。本文通过探索跨文化交际中中西文化冲突的现象,对跨文化语用失误进行分析,提出解决问题的办法,提高跨文化交际的能力。
With the Olympic Games and the World Expo held in China, we have more and more contacts with Westerners and cross-cultural exchanges are becoming more frequent. While showing various high-level sports skills and high-tech developments in various countries, we face different cultures and countries. Their ways of thinking and customs have many differences compared with us. During the course of communication, Inevitably there will be cultural conflicts. By exploring the phenomenon of the conflict between Chinese and Western cultures in intercultural communication, this article analyzes the pragmatic failures of intercultural communication, puts forward the solutions to the problems and improves the ability of intercultural communication.