经济发展缓慢、过度饱和的市场逐渐侵蚀了香水工业的健康发展,欧洲表现得尤其明显,欧洲香水市场特别倚重于免税商店和富有的消费者。在美国和亚洲,香水的发展也各有千秋,香水在消费市场中已经失去了魅力及其强势地位,这一点似乎已从多方面得到了印证,总部设在日本东京的高砂国际公司(Takasago International)高级香水销售经理Lizabeth Burke说:“琳琅满目的商品是竞争激烈的市场中征服消费者的手段。我们有机会更好地满足 Slow economic development, over-saturated market gradually eroded the healthy development of the perfume industry, Europe is particularly evident, the European perfume market with special emphasis on the duty-free shops and wealthy consumers. As perfume has its roots in the United States and Asia, perfumes have lost their appeal in the consumer market and their strong position, which seems to have been confirmed in many respects by Takasago International, headquartered in Tokyo, Japan Lizabeth Burke, perfume sales manager, said: ”An array of products is a means of conquering consumers in a highly competitive market. We have a chance to better meet