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随着市场经济的发展和市场竞争的日趋激烈,企业在生存发展的过程中,越来越需要宣传工作为其助力造势和鼓劲加油,企业宣传在内聚力量、外树形象方面有着不可低估的积极作用。本文就新形势下宣传工作在企业发展中的重要作用以及措施加以论述。
With the development of market economy and increasingly fierce market competition, enterprises in the process of their survival and development need more and more publicity work to boost their efforts and cheer up. Corporate propaganda has a positive effect in terms of cohesion and external image. effect. This article discusses the important role propaganda work in the development of enterprises and measures to be discussed.