人物报道常常不能给受众留下深刻印象,使新闻传播效果大打折扣,而新闻人物脸谱化、人物塑造完美化、人物包装政治化、人物选择随意化正是其中的症结所在。能够让读者走心的人物报道应该怎么写?本文给出了对策:以“真实”走心,人物事迹令人信服;以“思想”走心,人物充满“生命力”;以“情感”走心,读者更能受到触动;以“技巧”走心,人物报道凸显宜读性。 Character reports often can not impress the audience, greatly reducing the effectiveness of news dissemination. However, it is one of the cruxes in which news characters are masked, characters are perfected, characters are politicized, characters are randomly chosen. This article gives the countermeasure: take “real ” to walk in the heart, the character deeds convincing; “thought ” walks the heart, the person is full “vitality ”; To “emotions ” to walk the heart, the reader is more able to be touched; to “skills ” to heart, highlighting the characters should read sexual.