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胜者为王败者寇,不少企业度过了原始资金积累期后,常会“放下屠刀、立地成佛”般开始考虑做自己的形象广告。但此时也许是一种胜利的疏忽或者是一种想掩饰早先急功近利的俗气,所以出来的形象广告常常是不知所云,不痛不痒,甚至不少企业跟我直接要求他们的形象广告一定要不显山不露水。也许英雄所见略同,怪不得形象广告较之于产品销售广告来说雷同性极大,表现手法不外乎以下几种:一、几个壮汉打桩,裸露上身,挥汗如雨,肩挑背扛,又喊又叫;二、一群人不
Victor is the loser Kou, many companies spent the original capital accumulation period, the regular “lay down butcher knife, site Buddha ” began to consider doing their own image ads. However, this may be a triumph of negligence or a cheesy attempt to conceal the earlier quick success. Therefore, the image advertisements that come out are often unintelligible and infamous, and even some enterprises ask me directly for their image ads. Do not show mountain without dew. Maybe the hero I see the same, no wonder image ads compared to product sales advertisements for the same great performance is nothing more than the following: First, several brawny piling, bare upper body, sweating, shoulder pick, And shout and call; Second, a group of people do not