中国服装设计行业在新时期得到了迅猛发展,服装产品也表现出了极强的市场反响。但是当前的服装设计产品普遍呈现出复制和临摹的现象,具备本土文化特色、风格精准的服装品牌较为缺乏。本文通过对我国服装产业的发展概述,从传统民族服饰文化、服装产品与设计风格、科技应用几个方面进行规律性的总结,有针对性地提出了新时期服装设计的发展思路。 China’s garment design industry in the new period has been the rapid development of apparel products also showed a strong market response. However, the current clothing design products are generally showing the phenomenon of copying and copying, with local cultural characteristics, style and precise clothing brand is lacking. This article summarizes the development of China’s garment industry from the aspects of traditional national costumes, apparel products and design styles, and application of science and technology, and puts forward some ideas for the development of apparel design in the new era.