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近日,由经济观察报与北京大学案例中心联合主办的“2003——2004年度中国最受尊敬企业评选”活动经过问卷调查、企业数据收集、专家评选三个阶段后,其评选结果已经正式揭晓。青啤公司榜上有名,荣膺“2003——2004年度中国最受尊敬企业”称号。2003年,对青啤而言既是迎来百年华诞、开始新百年里程的一年,也是通过定向发行可转债、成功引入战略投资者(美国AB公司)的一年,同时更是经历了“SARS”、洪涝灾害等严重冲击和考验的一年,在国内啤酒市场竞争日趋国际化且更趋激烈的市场环境下,青岛啤酒公司2003年各项经济指标在2002年大幅增长的基础上保持了持续增长。全年实现啤酒销售量326万千升,其中主品牌销量达到106万千升;全国市场份额由12.5%提高至12.8%;出
Recently, the Economic Observer and Peking University Case Center co-sponsored “2003-2004 Annual China’s Most Admired Companies Award ” activities after the questionnaire survey, enterprise data collection, expert selection of three stages, the results of the selection has been formal Revealed. Tsingtao Brewery is on the list, winning the title of “China’s Most Admired Enterprise 2003-2004”. In 2003, in terms of Tsingtao Brewery, it not only celebrated the centennial year and started the new centenary year, but also successfully introduced strategic investors (AB Company of the United States) through directional issuance of convertible bonds, SARS ", floods and other serious impact and test of the year, in the domestic beer market more international competition and more intense market environment, the Tsingtao Brewery in 2003 the economic indicators in 2002 on the basis of substantial growth Maintained a sustained growth. The annual sales volume of beer reached 3.26 million liters, of which the main brand sales reached 1.06 million liters; the national market share increased from 12.5% to 12.8%;