根据影响客户满意度的主要因素,设定多层次指标体系,将层次分析法(AHP)用于客户满意度的分析评定中。该方法将影响客户满意度的各因素分解成若干层次,在各层次上对这些素进行定量分析。根据分析结果,结合满意度评价等级对机械制造企业的客户满意度进行了评价。 According to the main factors affecting customer satisfaction, a multi-level index system was set up, and AHP was used for the analysis and evaluation of customer satisfaction. This method breaks down the factors that affect customer satisfaction into several levels, and quantitatively analyzes these factors at each level. According to the results of the analysis, the customer satisfaction degree of the machinery manufacturing enterprise was evaluated in conjunction with the level of satisfaction evaluation.