说起在中国安营扎寨的跨国公司, 人们一般都有这种印象:他们来中国就 是为了赚钱,而且一定赚了个锅满盆溢, 腰包塞得鼓鼓的。实际上也不尽然。有的 亏损是不可避免, 而有的亏损则是暂 时的某种市场策 略。 “想要在中国 赚钱是一件很难的 When it comes to multinationals that are well-established in China, people generally have the impression that they came to China just to make money, and they must have earned a pot full of pots and purses. In fact, not always true. Some losses are inevitable, while others are some temporary loss of market strategy. ”Want to make money in China is a very difficult