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由于《基础会计》学科在中职市场营销专业单招中的特殊地位,其教学活动开展应充分考虑营销专业特色,本文拟对目前市场营销专业单招中《基础会计》课程教学存在的主要问题进行分析,通过思考与实践,提出相应的改进措施。
Due to the special status of “basic accounting” discipline in the middle school vocational education and marketing, its teaching activities should give full consideration to the characteristics of the marketing specialty. This article intends to analyze the main problems existing in the teaching of “basic accounting” in the current single marketing professional marketing Analyze and put forward corresponding improvement measures through thinking and practice.