信息革命的浪潮席卷整个世界,在互联网上重新定位,对于每一个品牌期刊来说,可谓二次创业。在资本注入有限、没有网站营运经验、没有专业网络人才的情况下,如何将传统出版领域的品牌扩展到互联网上,如何利用网站推动纸质杂志的继续发展,以及如何协调网站与纸质杂志间的关系等,是一个需要长期探索的问题。 The wave of information revolution sweeping the entire world, repositioned on the Internet, for every brand journals, can be described as a second venture. How to use the website to promote the development of paper magazines and how to coordinate the relationship between websites and paper magazines under the condition of limited capital injection, no website operation experience and no professional network talent? Relationship, etc., is a need to explore long-term problems.