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说到啤酒大战,人们会想到争霸全国的“青岛”,割据华北的“燕京”,所来居上的“华润”,这3个厂家如今三足鼎立,构成第一集团军,他们年销售量均在100万吨以上。 20万吨以上,100万吨以下的各省名牌啤酒构成了第二集团军,如蓝剑、山城、珠江、金陵、雪花、金星…… 如今第二集团军正在悄悄向周边市场进军。 河南金星在太原抢滩成功,就是一例。
When it comes to beer fights, people will think of “Qingdao” for the hegemony across the country, “Yanjing,” which is based in North China, and “China Resources,” where they come from. These three manufacturers are now three-legged and constitute the first group army. Their annual sales volume is More than 1 million tons. More than 200,000 tons, and less than 1 million tons of brand-name beer in the province constitute the second group of military, such as the Blue Sword, Mountain City, Pearl River, Jinling, Snow, Venus ... ... Now the second group of troops is quietly marching into the surrounding market. Henan Jinxing’s successful beaching in Taiyuan is an example.