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美国是一个饮料大国,外国饮料想挤进美国市场是不容易的。中国青岛啤酒不但打进了美国市场,而且销量逐年上升,1979年销量为2万箱,1989年,销量已达到100万箱。10年间,出口量增加了50倍,这在众多出口到美国啤酒市场的外国啤酒中属增长速度最快的。青岛啤酒能打入美国市场,并有了长足发展的原因何在?青岛啤酒的风味和品质迎合了美国众多消费者的口味和爱好。质量稳定,符合美国政府对进口食
The United States is a big beverage country. It is not easy for foreign beverages to squeeze into the US market. Tsingtao Beer in China not only entered the US market, but its sales volume has increased year by year. It sold 20,000 cases in 1979. In 1989, sales volume reached 1 million cases. In 10 years, the export volume has increased by 50 times, which is among the fastest among the many foreign beer exported to the American beer market. What is the reason why Tsingtao Brewery enters the US market and has made great progress? The taste and quality of Tsingtao Brewery caters to the tastes and preferences of many American consumers. Stable quality, in line with the U.S. government’s import of food