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打广告,请代言,新品发布……这些钟表界的营销手法已经深入人心,要想创意满满又效果不几,看看近些年国表营销亮点:第一招:大肆圈地,抢占先机去年国表圈大手笔的广告投放从年头到年尾都离不开机场广告资源的占有,先是2015年初宝时捷表强势登陆沈阳、济南、温州、三亚等全国重量级机场LED屏幕媒体,后有雷诺表在2016年初,联合全国10大城市北京、上海、深圳、成都、西安、厦门、青岛、海口、沈阳、武汉机场的LED屏幕媒体,十城联动。另外,古尊表也宣布古尊代言人全面“占领”各大高铁站,2015年4月27日起,古尊开始在北京南、广州南、南京南、济南、青岛、郑州、西安北、贵阳、沈阳北、
Advertising, endorsements, new product launches ... ... These watch industry has been deeply rooted in the marketing approach, to full of creativity and the effect is not long, take a look at the past few years, the country table marketing highlights: The first one: wanton enclosure, to seize the first Last year, the country bezel generous advertising from the year to the end of the year are inseparable from the possession of airport advertising resources, first in early 2015, the Porsche charter landed in Shenyang, Jinan, Wenzhou, Sanya and other heavyweight airport LED screen media, after There Reynolds table in early 2016, the joint 10 cities in Beijing, Shanghai, Shenzhen, Chengdu, Xi’an, Xiamen, Qingdao, Haikou, Shenyang, Wuhan Airport LED screen media, the ten cities linkage. In addition, the ancient respect of the table also announced the ancient respect of the spokesman for a comprehensive “occupation ” of the major high-speed rail station, since April 27, 2015, the ancient statue began in Beijing South, Guangzhou South, Nanjing South, Jinan, Qingdao, Zhengzhou, Xi’an North , Guiyang, Shenyang North,