城市电视台的节目资源、广告创收能力、制作经费等有限,存在着一定困难。几年来,我们本着“面对现实,横向联合,整合资源,让现有资源发挥最大的作用”这个理念,从组织电视文艺晚会入手进行了多次尝试,取得了一些值得总结的经验。在这里简要谈一谈,期盼“抛砖”能“引玉”。一、 There are some difficulties in the programming resources of urban television stations, the revenue generating ability of advertisements, the production funds, and so on. In the past few years, based on the concept of “confronting reality, horizontally uniting, integrating resources and maximizing existing resources”, we have made many attempts to organize TV show parties and made some experiences worthy of summarizing. Here to briefly talk about, looking forward to “throw brick” can “lead jade.” one,