最近一个时期,许多企业的领导都有一种明显的感觉,市场竞争越来越激烈、市场上的商品越来越丰富,由此而导致自己的产品越来越难卖,经济效益日渐滑坡。当一些企业的领导对此大惑不解的时候,需要提醒的是,企业的营销策略到了发生深刻变革的时候了。 In recent days, the leaders of many enterprises have a clear feeling that the market competition is more and more fierce and the goods on the market are getting richer and richer. As a result, their products are harder and harder to sell, and their economic benefits are steadily declining. When the leaders of some businesses are puzzled by this, what needs to be reminded is that it is time for the enterprise's marketing strategy to make a profound change.