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在极具破坏力的新商业常态中,企业要如何生存?没人能够否认不断增速变化是今天商业的常态。社交媒体、移动互联网和数据分析给企业带来了机会与挑战并存的革命。在这样一个时代,人们可以肯定的是数据和分析已然成为公司业绩增长的关键驱动力,而这也将成为未来数十年经济增长的基础。毫无疑问的是,只有适应这种变革的企业,才能在充满破坏性的历程中生存下来。本期高端访谈邀请《数据新常态:如何赢得指数级增长的先机》一书作者克里斯托弗·苏达克(Christopher Surdak)来谈谈数据带来的影响和企业的应对策略。
How can businesses survive in the most devastating new business norm? No one can deny that ever-changing changes are the norm in today’s business. Social media, mobile internet and data analytics have revolutionized the opportunities and challenges for businesses. In such an era, one can be sure that data and analysis have become key drivers of the company’s performance growth, which will also form the basis for decades of economic growth. Undoubtedly, only those enterprises that adapt to such changes can survive the destructive journey. This high-end interview with Christopher Surdak, author of The New Normal in Data: How to Win the Exponential Growth, talks about the data impact and how companies respond.