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四、广东盐业市场产生健康消费的需求广东盐业市场在转制后形成的第二个变化趋势是逐步形成对食用盐的健康消费需求。产生这个变化趋势的内部因素是广东盐业市场在转制前形成的潜在健康消费需求,外部因素是广东消费群体对食品的健康消费需求和盐业转制产生的影响。广东盐业市场的第二个变化趋势能逐步提高广东盐业市场的细分度,或者能促使目前的大众化市场细分出差异化的健康消费市场。(一)健康消费的需求特点1.健康消费需求的两种类型广东盐业市场的健康消费需求实质上分为两种
Fourth, the demand for healthy consumption of salt market in Guangdong Guangdong salt market in the transformation after the formation of the second trend is the gradual formation of consumption of healthy salt consumption. The internal factor of this trend is the potential health consumption demand formed before the conversion of salt industry in Guangdong. The external factor is the influence of consumer groups in Guangdong on the healthy consumption demand of food and the transformation of salt industry. The second change in the salt market in Guangdong can gradually increase the breakdown of the salt market in Guangdong or can make the current mass market subdivide the differentiated healthy consumer market. (A) the characteristics of the demand for healthy consumption 1. The two types of health consumer demand Guangdong salt market, the healthy consumer demand is divided into two kinds