新闻传播信息,信息引导导向,所以新闻要传播正面的、准确的、真实的信息,因为新闻已经越来越深入地影响着社会的价值取向。新闻传播的本质是以价值观为支撑的,而文化的核心就是价值观,也就是说,新闻传播要有正确的文化价值观,有准确的文化表达。互联网时代,信息全球通,随之而来的,是各种文化的互相渗透、碰撞和融合。然而,正如同在全球化进程中必须警惕发达国家以“经济一体”和“信息共享”等名义强迫发展中国家接受他们的游戏规则,从而暗中阻扰、 News dissemination of information, information-oriented guidance, so the news should spread positive, accurate and true information, because the news has more and more affect the value orientation of society. The essence of journalism and communication is supported by values, while the core of culture is values. That is to say, it must have correct cultural values ​​and accurate cultural expression. Internet era, the global information network, followed by the various cultures of mutual infiltration, collision and integration. Just as in the process of globalization, however, it is imperative to be vigilant against the developed countries forcing the developing countries to accept their rules of the game in the name of “economic integration” and “information sharing”