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如果以去年的状况来对网络零售业做评判的话,美国知名杂货零售连锁商 Kmart 应该老早就被赶出局了。因为,在别家电子零售商的网店都已行之多年以后的今天,它才慢腾腾地推出自己的网店。在财大气粗的前辈们都被玩残的时候,高声宣布进入市场,看来由 Kmart 控股的 Bluelight.com 可真是“有两把刷子”。Bluelight.com 的执行官 Mark Goldstein 在列出一长串公司享有的优势,以证明其将后来居上后表示:“以往那种买1送20的日子已经过去了。那种方法不会让消费者对你产生忠
If the online retail industry is judged by the situation of last year, Kmart, a well-known grocery retail chain in the United States, should be expelled from the game long ago. Because, after the online store of other home electronics retailers has been running for many years, it is slowly launching its own online shop. When rich and powerful predecessors were disfigured, they announced loudly that they would enter the market. It seems that Bluelight.com, which is controlled by Kmart, actually has “two brushes.” Mark Goldstein, Bluelight.com’s executive officer, listed a long list of companies’ advantages to prove that they will come from behind: “The days of the past to buy 1 and get 20 have passed. That method will not allow consumers to You produce loyalty