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中国未来的市场机遇很多,但是压力会越来越大,风险也会越来越高。商场如战场,却比战场更残酷。商场混战,每一个企业都是“一对多”。要想在强手如林、变幻莫测的商海中生存和发展,企业和企业家就必须要有一套专业、完善、系统的指挥战略方针,要有敢打敢拼、会打会拼的左膀右臂。如同战场中的军事指挥一样,企业家只有统领三军、排兵布阵,然后克敌制胜,才能为企业的可持续发展打下良好基础。营销指挥学指挥,就是发号施令。营销指挥学,是从军事指挥学引申过来的是营销经理及其指挥机关对其所属团队的作战和其他营销行动的组
There are many market opportunities for China in the future, but the pressure will be more and more and the risks will be higher and higher. Shopping malls like the battlefield, but more cruel than the battlefield. Shopping melee, every business is “one to many ”. In order to survive and develop in the mighty, uncertain sea of business, enterprises and entrepreneurs must have a set of professional, sound and systematic guidelines for their command strategies. They must have the right and left arms to fight hard and fight hard. Just as military commanders in the battlefield, entrepreneurs can only lay a good foundation for the sustainable development of their enterprises if they only command the Armed Forces, arrange troop movements, and defeat the enemy. Marketing command conductor, is giving orders. Marketing commanding doctrine, is derived from the military command science is the marketing manager and its command of their own team operations and other marketing group