《现代营销》:本次与国际上IT 行业巨头合作,三方是采取哪种方式?在哪个层面的合作?是产品间的,技术间的还是关系到三家企业的战略方向的?周兆林:海尔、英特尔、微软三方合作是在整个价值链上是融合的,三方将从涵盖技术、产品、供应、市场推广等多方面开展合作,三方的目标就是把市场做大,在这个过程中,要把研发结合起来,英特尔、微软是研发技术,海尔是研发顾客,最终要研发出顾 “Modern Marketing”: This cooperation with the international IT industry giants, which way is the three parties? What level of cooperation? Is the product, the technology is still related to the strategic direction of the three companies? Zhou Zhaolin: Haier, Intel and Microsoft tripartite cooperation is the integration of the entire value chain, the three parties will cover technology, products, supply, marketing and other aspects of cooperation, the tripartite goal is to expand the market, in this process, we should research and development Taken together, Intel, Microsoft is a technology research and development, Haier is a research and development customer, ultimately to develop a care