枣庄市台儿庄运鸿水泥有限公司是一家远近闻名的民营企业，法人代表王传玖在公司成立后的第一次管理人员会上，就为企业确立了三个原则对待客户要讲诚信；对待职工要讲诚信；对待国家要讲诚信。这三条原则就是王传玖的诚信观。对待客户要讲诚信，因为“诚信是金，童叟无欺”。 Zaozhuang Taierzhuang Yun-hong Cement Co., Ltd. is a well-known private-owned enterprises, the legal representative Wang Chuan-Jiu in the company after the establishment of the first management personnel meeting, for the enterprise established three principles to treat customers to be honest; treat workers to talk about Honesty; treat the country to be honest. These three principles are the integrity of Wang Chuanjiu view. Treat customers to be honest, because “honesty is golden, innocence.”