电视与文学的结缘由来已久,但现在被普遍认同的“电视文学”概念则是兴起于20世纪80年代中后期,先是有了相当数量的各类电视文学作品,而后引起了电视业界的关注与重视。90年代,电视文学获得了长足发展,并以1998年中央电视台《方文艺》推出的“’98全国首届电视诗歌散文展播”为标志达到了创作高峰,1999年,中央电视台创办的《电视诗歌散文》栏目也很快成为中国内地电视文学创作的中坚力 The connection between television and literature has been around for a long time. However, the widely accepted concept of “television literature” came into being in the mid-to-late 1980s. Firstly, a considerable amount of various types of television literary works were produced and the television industry The concern and attention. In the 1990s, television literature gained rapid development. In 1998, CCTV’s “Fang Wenyi” launched the “98th National First TV Poetry Prose Exhibition” as a symbol to reach the peak of creativity. In 1999, CCTV’s “Television Poetry Prose ”section soon became the backbone of television literature in China