博物馆是文物事业单位,是文物收藏、科学研究、宣传教育的综合性机构。在具有中国特色的社会主义文化建设中,搞好博物馆的形象,对于发挥其在精神文明建设中的作用,是十分必要的。建设良好的博物馆形象应该同人民群众紧密联系起来,贴近群众,更好地为群众服务。例如在馆内显著位置设立咨询服务台,为群 Museum is an institution of cultural relics, is a collection of cultural relics, scientific research, public education an integrated body. In the construction of socialist culture with Chinese characteristics, it is necessary to improve the image of the museum in order to play its role in the construction of spiritual civilization. A well-constructed museum image should be closely linked with the masses of the people, close to the masses and better serve the masses. For example, a prominent position in the museum set up an information desk, as a group