“一个好的设计师不一定是一个好的管理者——从专业设计师到设计公司的管理者,要学会转型,大家需要一个平稳的过渡。现在有很多年轻人都把创业的冲动误当成了创业的才能了。”1997年,方振华在香港创办方振华设计公司,2010年因业务重心转移,方振华创意设计(杭州)有限公司应运而生。由于香港及杭州两地的不同创业环境及经历,让他对两地设计企业的理解也不尽相同。在企业做大做强已在业内“摇曳生姿”之时,他的观点多少带点独辟蹊径的感 “A good designer is not necessarily a good manager - from professional designers to design company managers, we must learn to transition, we need a smooth transition. Now many young people have the impulse to start a business mistake In 1997, Fang Zhenhua founded Fang Zhenhua Design Company in Hong Kong. In 2010, Fang Zhenhua Creative Design (Hangzhou) Co., Ltd. came into being because of its shifting business focus. Due to the different entrepreneurial environment and experience in Hong Kong and Hangzhou, his understanding of designing enterprises in both places is also different. In the business bigger and stronger in the industry ”swaying posture " when his point of view a little more inventive