早几年,在家电业营销圈内折腾过一段时光,也当过带过营销干部,现在屈指算来,洗脚上岸后从事企业顾问行业已整整3年了。从船上到岸上,从操作到顾问,面对同样的“营销”事,由于自身角色的转换,关注角度的不同,感受也就大不一样,一些认识也更深切了些。 A few years ago, in the home appliance marketing circle toss over a period of time, but also had been with marketing cadres, now flex its calculations, the business consulting firm has been in business for 3 years. From the ship to the shore, from the operation to the consultant, in the face of the same “marketing ” things, because of their role conversion, attention to the different perspectives, the experience is quite different, some of the understanding is more profound.