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相比博世布局线上业务的未雨绸缪,京东进军汽车后市场的野心也开始昭显继今年5月博世与阿里巴巴集团达成战略合作后,这家全球最大的汽车零部件供应商近日与国内收入规模最大的电商企业京东也在汽车后市场领域展开合作,涵盖新品首发、众筹、O2O等多个领域。双方达成深度战略合作后,博世汽车配件产品从出厂到送达京东顾客手中的整个供应链环节将得到梳理优化。同时,京东也将成为博世重要的销售渠道之一,保证消费者第一时间购买到新品。
Compared to Bosch layout online business ahead of schedule, Jingdong into the automotive market ambitions have begun to show signs Following the May this year, Bosch and Alibaba Group reached a strategic cooperation, the world’s largest supplier of automotive components and domestic revenue recently JD.com, the largest e-commerce company, has also started cooperation in the automotive aftermarket, covering various areas such as new product launch, crowdfunding and O2O. After the two sides reached a deep strategic cooperation, the entire supply chain of Bosch Auto Parts products from the factory to the delivery of Jingdong customers will be optimized. At the same time, Jingdong will also become one of Bosch’s important sales channels, to ensure that consumers buy the first new product.