“看得见的包装(Visual packaging)正在流行,消费者需要它”。这是美国卡式包装研究所(Carded packaging Institute)所长费拉塔在最近一次卡式包装研讨会上提出的观点。“我们看到愈来愈多的产品由传统的纸盒包装走向看得见的,可搁挂的,带有图案设计的泡罩或贴体形式的卡式包装。这 “Visual packaging is in fashion and consumers need it.” This is the view of Feirata, director of the Carded Packaging Institute at the United States, at a recent card packaging seminar. "We see a growing number of products moving from traditional carton packs to visible, hangable, blister packs or patterned body packs.