“企业可以凭借口碑实现销售。不过一个新企业是如何卖出第一辆车的呢?当产品在市场上还没有口碑的时候,怎样才能建立口碑?”青年汽车集团,1999年才刚刚注册成立。这个没有背景、不知名的民营汽车企业,造车伊始就生产一二百万元的客车。哪个企业敢成为它们的第一位用户?庞青年是如何让青年客车打入市场,又是如何在中国高档客车市场拔得头筹的?这是《商用汽车新闻》记者一直解不开的谜。通过对四川省汽车运输成都公司的采访,记者总算明白了一点“天机”。 How can a reputation be established when a product has no word-of-mouth in the market? “Young Automotive Group, just emerging in 1999 Registration is established. This is a non-background, unknown private car company, made the car at the beginning of production of 1.2 million yuan in the bus. Which companies dare to become their first users? How does Ponda Youth bring young bus into the market and how to get ahead in China’s high-end bus market? This is the mystery that Commercial Newspaper reporter has been able to solve. Through the interview with Chengdu Motor Transport Company in Sichuan Province, the reporter finally understood that ”secret machine".