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以11个互联网化转型传统企业为样本,运用扎根理论探究了传统企业互联网化转型的影响因素。研究发现:环境变化、企业资源、动态能力、企业家精神这4个主范畴对传统企业互联网化转型存在显著影响。企业资源和动态能力是传统企业互联网化转型的前置变量,环境变化和企业家精神对传统企业互联网化转型影响路径起调节作用。在此基础上,探索了上述4个主范畴的构成因子及其对传统企业互联网化转型的作用机制模型。研究结论为传统企业厘清互联网化转型影响因素、选择适宜的转型路径提供了理论支持。
Based on 11 Internet transformation traditional enterprises, this paper uses grounded theory to explore the influencing factors of Internet transformation of traditional enterprises. The study found that: the four main categories of environmental change, enterprise resources, dynamic capabilities and entrepreneurship have a significant impact on the Internet transformation of traditional enterprises. Enterprise resources and dynamic capabilities are the precursors to the transformation of the Internet in traditional enterprises. Environmental changes and entrepreneurial spirit play an adjusting role in the path of the Internet transformation of traditional enterprises. On this basis, this paper explores the compositional factors of the above four main categories and their models of the mechanism of the Internet transformation of traditional enterprises. The conclusion of the study provides theoretical support for the traditional enterprises to clarify the influencing factors of Internet transformation and choose suitable transition paths.