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好的公关可以是四两拨千斤;好的公关可以是掀起飓风效应的那对蝴蝶翅膀;好的公关可以省去大声吆喝的力量,而让众人狂热参与;好的公关可以省却天文数字般的广告费,让媒体做到主动传播到现在为止,我还没有被哪个已经完成冰桶挑战的朋友邀请,但是这并不妨碍我和众多围观者对冰桶挑战为何热传播的好奇。因为好奇所以百度,才知道冰桶挑战的前因后果。冰桶挑战热到什么程度呢?以下数字可见一斑:截至9月2日晨6:11,百度搜索“冰桶挑战”的词条共有6450万条。从7月29日到8月21日
Good public relations can be big and small; good public relations can be the pair of butterflies with the hurricane effect; good public relations can save the power of loud shouting, and let all people fanatical participation; good public relations can save astronomical advertising costs, Let the Media Be Proactive So far, I have not been invited by a friend who has completed an ice bucket challenge, but that does not prevent me and my onlookers’ curiosity about why ice bucket challenges are spreading. Because of curiosity so Baidu, I know the cause and effect of ice bucket challenge. Ice bucket challenge heat to what extent? The following figures can be seen: As of September 2 at 6:11 am, Baidu search “ice bucket challenge ” entry total 64.5 million. From July 29 to August 21