在“科教兴国”的大背景下,国内电视科技节目近年来已有了长足的发展。目前,全国有近二十个省、市、地区建有科教频道;几乎所有的电视台部办有科技栏目或播放科技节目。科技宣传已经形成了相当的声势。但由于受国内社会、经济和科技发展水平、电视制作手段和经费投入,尤其是受科技节目制作人员的业务素养、创作观念的制约,国内自制科技节目的整体质量和水平与国际水准还有相当差距,传播效果也普遍不如人意。这主要 In the context of “rejuvenating the country through science and education”, the domestic television science and technology programs have made great strides in recent years. At present, nearly 20 provinces, cities and regions have established science and education channels around the country. Almost all television stations have science and technology programs or science and technology programs. Technology promotion has formed a considerable momentum. However, due to the domestic social, economic and technological development, television production means and funding, especially due to the professionalism and creativity of technology programmakers, the overall quality and level of domestic self-made science and technology programs are still in line with international standards Gap, the spread of the effect is generally unsatisfactory. This is mainly