当全面关系管理在全球广泛流行的时候,作为企业,无不希望通过提高客户和员工的满意度,来增强对企业的忠诚度,从而提高对企业的贡献度。因此,对外实行客户关系管理(CRM),对内实行员工关系管理(ERM)就成为必然。误区之一——“包论”包论就是只要是员工的事,就什么都管。上管祖宗,下管子孙,外管世界观,内抓潜意识。从员工进入企业到离开企业,不仅管结果,更是管过程。特别是一些垄断性的行业,计 When total relational management is widely prevalent in the world, as an enterprise, it is hoped that by increasing customer and employee satisfaction, it will increase its loyalty to the enterprise and thus increase its contribution to the enterprise. Therefore, the implementation of customer relationship management (CRM), internal implementation of employee relationship management (ERM) has become inevitable. Misunderstanding one - “package theory ” package theory is that as long as it is an employee, everything is under control. On the tube ancestors, under the tube, outside the world view, grasp the subconscious. From employees to enter the business to leave the business, not only the results, but also control process. In particular, some monopoly industries, accounting