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本文将对 1 999年 PC业市场份额前三位的联想、方正、长城 3家电脑公司逐一进行分析 ,探讨我国 PC行业营销渠道的演变规律。一、PC行业营销渠道的演变1 .联想——渠道推动者联想集团成立于 1 984年 ,是由中科院计算机所的 2 0余名员工 ,靠 2 0万元人民币起家的国有民营企业。它
This article will analyze each of Lenovo, Founder, and Great Wall Computer Inc., the top three companies in the market for PC industry in 1999, and discuss the evolution of the marketing channels in the PC industry in China. First, the evolution of the PC industry marketing channels 1. Lenovo - channel promoters Founded in 1984, the Lenovo Group is a state-owned private enterprise founded by more than 20 employees of the Computer Institute of the Chinese Academy of Sciences and started from 20,000 yuan. it