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在确保社会效益的前提下取得良好的经济效益,这是社会主义的图书发行企业必须坚持的原则。作为“保本微利”企业的新华书店,为了盈利、为了追求一定的发展速度,单靠销售图书是很难办到的。为了更好地谋生存、求发展,图书发行企业应结合所在地区的特点,在搞好图书发行主业的前提下,拓宽经营路子,积极开展多种经营,走出一条适合自己特点的路子。1.更新观念,积极开拓目前,有的书店由于温饱问题基本解决,便得过且过,不求进取;有的书店习惯于躺在课本上吃饭,不去想开拓市场的事;还有的书店因为体制问题,使得一些职工多劳而不能多得,缺乏积极性。这些思想问题的存在,使书店既缺乏活力,也缺少
In ensuring social benefits under the premise of good economic returns, this is the socialist book publishing companies must adhere to the principle. Xinhua Bookstore, as a “low-interest-backed” enterprise, is struggling to sell books solely for the sake of profitability and in pursuit of a certain pace of development. In order to better survive and seek development, the publishing enterprises should, in the light of the characteristics of their respective regions, broaden their business path under the precondition of doing a good job of issuing books and actively carry out diversified operations and get out of the way that suits their own characteristics. 1. To update concepts and actively develop At present, some bookstores due to food and clothing basically solve the problem, they have too and not forge ahead; some bookstore used to lie in the textbook to eat, do not want to open up the market; there are bookstores because of the system Problems, making some workers more work can not be too much, the lack of enthusiasm. The existence of these ideological problems makes the bookstore not only lack vitality but also lack it