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广播发展的重点、难点不在节目,而在运营方式。广播要想取得突破性发展,必须从体制上解决内容和运营营销的结合问题。
The focus of the development of radio, the difficulty is not the program, but in the way of operation. In order to achieve breakthroughs in broadcasting, it is necessary to systematically address the issue of the combination of content and operation and marketing.