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目的 :1、了解大学生的日常饮用喜好;2、了解大学生对不同品牌不同成分的饮品的认知情况,提高大学生对健康饮用的认识,养成良好的生活方式;3、了解大学生在选择饮品时的影响因素,给各企业改革做参照。方法:问卷调查1、班级访问;2、拦截访问。结果 :几乎90%的大学生都有饮用饮料的习惯,但其中绝大多数大学生都对何种饮品才是利于自己健康的知之甚少,只有少数大学生有“健康饮用”的意识和习惯。而在选择饮品时,影响大学生的主要因素是饮品的价格和口味。结论 :当代大学生仍缺乏对各类饮品的足够认识,饮食健康观念相对淡薄,这与校园缺乏对该方面的宣传有关,也与现代大学生个人生活习惯、自身文化素质有关。因此,各个销售商家要加大对产品的附加值的说明,现代大学生也应多关注不同饮品的利弊。
Objectives: 1, to understand college students daily drinking preferences; 2, to understand the different brands of different brands of cognition of drinks, improve college students’ understanding of healthy drinking, develop a good lifestyle; 3, to understand the students in the choice of drinks Of the factors that affect the reform of all enterprises. Methods: Questionnaire 1, class visit; 2, intercept visit. Results: Almost 90% of college students have the habit of drinking beverages. However, most of the undergraduates know very little about what kind of drink is beneficial to their own health. Only a few college students have the awareness and habit of “drinking healthy”. In the choice of drinks, the main factor affecting college students is the price and taste of drinks. Conclusion: Contemporary undergraduates still lack enough understanding of various kinds of drinks and their dietary health concepts are relatively weak. This is related to the lack of publicity on campus and the personal living habits of modern college students and their own cultural qualities. Therefore, all sales businesses to increase the value of the product description, modern college students should also pay more attention to the pros and cons of different drinks.