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新媒体时代大学生思想政治教育环境具有复杂性与艰巨性、适时性与蔓延性、可创性与人文性等特性。借助现代科技新兴媒体,对影响大学生思想政治教育环境进行优化,可以增强大学思想政治教育效果,实现灌输马克思主义理论、传播优秀文化思想、提高大学生为社会主义建设服务的素质与能力等目标。本文认为优化大学生思想政治教育环境,有“剔除不良的社会风气,净化思想政治教育的社会环境;弱化权钱交换的政治意识;弱化文化实用主义观念;建设和谐繁荣大学生思想政治教育的校园环境”等多维有效路径可以选择。
Under the new media age, the ideological and political education environment of college students has such characteristics as complexity and arduousness, timeliness and contagion, creativity and humanity. With the help of new media of modern science and technology, optimizing the ideological and political education environment for undergraduates can enhance the effect of ideological and political education in universities and achieve the goals of instilling Marxist theory, spreading outstanding cultural ideas, and improving the quality and ability of college students in serving socialist construction. This paper argues that optimizing the environment of college students’ ideological and political education has “eliminating the bad social atmosphere and purifying the social environment of ideological and political education; weakening the political awareness of the exchange of power and money; weakening the concept of cultural pragmatism; building a harmonious and prosperous campus environment for ideological and political education for college students ”And other multi-dimensional effective path to choose from.