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我国高等艺术院校中视觉传达设计的课程体系在人文素质教育方面有一定的比例,但大多数艺术院校则不尽人意,其理论和实践方面出现了严重的缺失。将传统节庆文化符号创新性地运用于视觉传达设计教学中将极大地提升其价值并得以有效地传承。
The curriculum system of visual communication design in the higher arts colleges in our country has a certain proportion in the education of humanistic quality. However, most of the art colleges are unsatisfactory, and there is a serious lack of theory and practice. Innovative use of traditional festivals and cultural symbols in the teaching of visual communication design will greatly enhance its value and effectively inherit it.