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编好一期报纸并不难,难的是期期都编好。期期都编好,不仅需要有鲜活、丰富的内容,而且要有相对稳定的特色版式。正如中国人民大学郑兴东教授所言,这种在整体上而不是局部上、在长时间内而不是短时间内与其它报纸区别开来的相对稳定的特色,就是报纸的版面风格,它是报纸个性化和成熟的标志。毋庸讳言,目前一些报纸对版面风格问题重视不够。众多新手上岗,拼版尚不熟练,何谈版面风格?报纸越编越厚,包版制一人录入、拼版,快则快矣,但若协调不好,前后版式会大相径庭。有鉴于此,本期《前沿关注》讨论“形成特色鲜明的版面风格”,选发5篇文章,前4篇谈的是办报实践中的探索,后面郑兴东教授的文章则上升到了学理的层面上。阅读这组文章,对帮助做好版面编辑工作很有好处。假若你是一家报社的决策者,想使报纸个性鲜明并从而拥有稳定的读者群吗?请重视对版面风格的研究和探索。
Prepared a newspaper is not difficult, it is difficult to compile a good period. The period is edited, not only need to have live, rich content, but also have a relatively stable feature layout. As Professor Zheng Xingdong of Renmin University of China said, this relatively stable feature, which is distinguished from other newspapers on a whole rather than a partial basis over a long period rather than a short period of time, is the page layout style of a newspaper. The symbol of maturity and maturity. Needless to say, at present, some newspapers pay insufficient attention to the layout style issues. Many novice job, imposition is not yet skilled, what about layout style? The more editorial thicker newspapers, one-package version of the entry, imposition, fast is fast, but if the coordination is not good, before and after the layout will be very different. In view of this, this issue of “Frontier Concern” discusses “forming distinctive layout style” and elects five articles. The first four articles deal with the exploration of newspaper practice, and the articles of Professor Zheng Xingdong later rise to the academic level on. Reading this group of articles is good for helping with layout editing. If you are a newspapermaker, do you want to make the newspaper distinctive and thus have a stable audience? Please pay attention to the layout style research and exploration.