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初战告捷:市场定位正确的收益今年1月,一种名叫“小螳螂”的轻便摩托车悄然出现在蓉城街头。这是由海南新大洲摩托车销售公司最新推出的产品。很快,“小螳螂”便受到人们的青睐,仅在半年的时间里,“小螳螂”便在成都售出1000多辆。满街灵巧奔跑的“小螳螂”成为蓉城一景,其销售量呈直线上升趋势,前景一片光明。新大洲公司之所以能在这么短的时间内取得不俗的销售业绩,完全是因为自己市场定位的准确。随着人们生活水平的提高,城市人已不再满足于骑自行车,他们需要一种更为舒适的代步工具。而且,由于城市人口的激增,成都市内汽车数量增多,塞车已成为一个突出的社会问题。
The early battle victory: the correct positioning of the market’s income In January of this year, a moped called the “Little Skull” quietly appeared in the streets of Chengdu. This is the product newly launched by Hainan Xin Dazhou Motorcycle Sales Company. Soon afterwards, the “small cockroaches” was favored by the people. In just six months, “Little Coats” sold more than 1,000 vehicles in Chengdu. The “small cocoon” running smartly on the street became a scene of Chengdu City. Its sales volume has risen in a straight line and the outlook is bright. The reason why Sundiro Corporation can achieve a good sales performance in such a short time is entirely because of its accurate market positioning. With the improvement of people’s living standards, urban people are no longer satisfied with riding a bicycle. They need a more comfortable means of transportation. Moreover, due to the dramatic increase in urban population, the number of cars in Chengdu has increased, and traffic congestion has become a prominent social issue.