全球化和现代化的今天,传统社会的封闭性被打破,人们交流的增多,人们的文化内容不断丰富,世界各民族的“文化产品”琳琅满目。文化多元剧烈冲击着文化的认同,文化认同的构建具有极为重要的意义,是应对全球化挑战的时代要求;是中国特色社会主义建设的根本要求;是精神文明建设的需要。 Today, globalization and modernization have resulted in the closure of the traditional society, the increase of people’s exchange, the enrichment of people’s cultural contents and the “cultural products” of all ethnic groups in the world. Cultural pluralism has strongly impacted the recognition of culture. The construction of cultural identity is of extremely important significance and is the requirement of the times to meet the challenge of globalization. It is the fundamental requirement of building socialism with Chinese characteristics and is the need of spiritual civilization construction.