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广播电视在我国传媒行业中属于发展较早的一个类别。它是通过无线电波来达到传递信息的手段。随着社会的进步和科技的发展,传媒行业早已出现了各种各样的信息传播方式,新媒体的介入让传媒行业变得丰富多彩,同时竞争也变得愈加强烈。面对新事物的挑战,广播电视面临这很大的挑战。作为广播电视重要组成部分的电视编导,要站在广播电视的发展之路上考虑如何为广播电视的发展和生存开辟新的道路。本文就广播电视编导的角度来分析新媒体时代的广播电视如何得到发展。
Radio and television belong to the earlier category of development in China’s media industry. It is through radio waves to achieve the means of transmission of information. With the progress of society and the development of science and technology, a variety of ways of information transmission have appeared in the media industry. With the intervention of new media, the media industry has become rich and colorful, and the competition has become more and more intense. In the face of new challenges, radio and television face great challenges. As an important part of radio and television television directors, to stand on the road of development of radio and television to consider how to open up a new road for the development and survival of radio and television. This article analyzes how radio and television can be developed in the era of new media from the perspective of radio and television director.