在我国汽车工业和汽车市场发展过程中,去年曾出现市场供大于求、产销低速运行的局面。这种买方市场的出现,使竞争加剧,也促使汽车企业加速改革,重视产品质量,瞄准市场和用户的需求,以便在市场大潮中处于主动地位,并不断取胜。滞销曾使不少企业头痛。然而,新年伊始,汽车战线上传来了包括我国最大汽车企业——一汽集团公司在内的一 In the course of the development of China’s automobile industry and automobile market, there was a market oversupply in the last year and a slow production and sales operation. The advent of this buyer’s market has intensified competition and prompted auto companies to speed up reform, focus on product quality, target markets and user needs so that they can take the initiative and win the market tide. Unmarketable has caused many business headache. However, at the beginning of the new year, the automobile front included one of China’s largest auto companies, including FAW Group Corporation