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从一个爱好者变成创业者,从创业者变成企业家,是一个漫长的过程。做内容创业的人往往能快速到达某个市场领域。如果该地出现“大油田”的话,他们通常是第一批到达的人。但到了之后,能不能挖到最大的油井,这是个问题。内容创业这三年,我比以前十几年都要辛苦。很多人说内容创业变成了新风口,是头猪都能飞起来。但你要知道,当踏上第一步,你已慢慢变为一个创业者,一个企业家。这种职业化的身份将慢慢替代你爱好者的身份。而当我们需要用商业逻辑来看待你热爱的事时,风险非常大。
From a fan to become entrepreneurs, from entrepreneurs to entrepreneurs, is a long process. Entrepreneurship often can quickly reach a market area. If there is a “big oil field” in the area, they are usually the first to arrive. But after that, it is a problem that we can not dig the largest oil well. Content entrepreneurship these three years, I am more than 10 years before the hard work. Many people say that the content business has become a new outlet, pigs are able to fly up. But you know, when you take the first step, you are slowly becoming an entrepreneur and an entrepreneur. This professional identity will slowly replace your lover’s identity. And when we need business logic to look at what you love, the risk is huge.