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我国高尔夫旅游在开发中存在诸多瓶颈,主要表现在开发主体的局限性、国家税收政策及大众普及程度低和环境容量等问题。本文提出了发展我国高尔夫旅游五大对策:推进其“平民化”进程;加强市场促销,重视多市场策略;旅行社要加强对高尔夫旅游产品的策划管理;高尔夫球会充分开发自身资源,加强与旅行社的合作;利用政府力量,合理规划。
There are many bottlenecks in the development of golf tourism in China, mainly in the development of the main limitations, the national tax policy and the popularization of the public and low capacity and other issues. This paper puts forward five strategies for developing golf tourism in our country: promoting the process of “civilians”; strengthening market promotion and emphasizing multi-market strategy; travel agencies should strengthen the planning and management of golf tourism products; and golf clubs should fully develop their own resources, Travel agency cooperation; the use of government forces, rational planning.